No longer a mere self-test company, NanoRepro has used the pandemic windfall from COVID tests and transformed itself into a multi-brand consumer health platform. The company has acquired stakes in complementary businesses while expanding its testing portfolio. Going forward, the group will generate significant operating leverage by centralizing important functions like procurement, product development, logistics (1 hub instead of 3), finances and controlling. Specifically, the centralized marketing spending provides a significant cost but also growth lever.
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